About Us

Advertising Printing Australia (APA) “The TEAM” is a company founded on a principals of Trust Transparency Integrity and Hard Work. Good Advertising companies aren’t always easy to find – even more rarely are letterbox distribution companies, that keep their word and make sure their client’s get a good return on their hard earned money. APA is Specialist in Direct Advertising & Marketing service that connects you with your target market effectively with best ROI with different channels of direct advertising. APA is NSW’s 4th largest direct advertising, direct mail distributor, delivering over 34 million pieces of advertisement every year.

Darran Rawson, Pizza and Pasta

Can I tell you the response to the letter drop has been outstanding. If the first day is anything to go by you may rest assured I will continue to utilise your service. Lucas has been outstanding a great help and support

Rebecca Bissett, Music House

Just a quick email to say thank you for such a wonderful job with the flyer. I have literally been swept off my feet with enquiries and new students! Definitely the right decision there!
Will be in touch in the future for some more runs – and thank you again for your hard work in securing a great deal for me, I shall be recommending you to all my business friends.

Australia has a unique tradition of household leaflet/pamphlet distribution, which far outstrips other media options in cost effectiveness and sheer popularity with retailers and consumers alike. Retailers know how powerful home delivered advertisements can be, and this is evidenced by their popularity as the significant medium of choice

APA’ unique attitude towards innovation and transparency has led to using GPS technology as proof of deliveries in other wise unregulated direct mail marketing industry. That’s why leading brands such as the Anytime fitness, Pizza Hut, Domino’s Pizza, Subway, Midas, Sydney Water, the Roads & Maritime Services (RMS), Local Councils, Rail Corp, North West rail link, South-West rail link, Sydney light rail, real estates, restaurants, gyms and tradies all use and keep coming back to APA for reliability, customer service, and a consistent return on communication

APA’s strong TEAM of 350 walkers & field managers are GPS tracked, with supervisors managing deliveries to ensure the job is delivered with highest quality ratings every time. The KPI’s set out by APA are the highest in the industry.

But enough about us – let’s talk about you. Whether you are a small business owner or working for an organisation that relies on direct advertisement or leaflet distribution for generating business and increasing brand awareness you need a reliable, honest and trustworthy advertisement distribution company so you can focus on running your business and growing it.


At APA, we have a direct advertisement service for every customer. We provide services from complete creating of the marketing campaign from an idea to concept to design, print, web campaign & complete distribution of advertising material in different formats. Whether you are targeting customers at train stations, shopping centres, sporting venues, at their homes or in their offices or shops, we can setup a direct advertising distribution campaign that gets you results.

Why Direct Mail Advertisement?

Despite the move to online, the fact remains that the single, most effective means of communicating with customers remains the letterbox. Leaflet distribution, also known as letterbox, door drop distribution, door to door leafleting, unaddressed mail – takes your message directly into peoples’ homes and businesses.

Whilst the internet may be wreaking havoc amongst bricks-and-mortar retailers, research shows that it is the old-fashioned paper catalogue which is resisting the onslaught. Despite the rise and rise of e-commerce, more than one in three shoppers still relies on the humble catalogue before they make a purchase (survey by AMP Capital Shopping Centres).

Physical media – AKA direct mail – left a ‘deeper footprint’ in the brain.

Market research company – Millward Brown – Forbes, Nov 2012

Catalogues reach over 19.6M Australians every week.

- Source: Australasian Catalogues Association, 2014.

Sometime the old fashioned letterbox drop is overlooked in favour of newer, flashier marketing strategies. That’s a mistake, because letterboxing is an effective marketing tool – and one that more advertising agencies are harnessing. More agencies are learning that a letterbox drop is a great way to reach out to customers and deliver unique, relevant, and timely content. In 2014 results from many studies still shows letterboxing continues to be the cheapest & effective way to reach your customers reliably and regularly. The fact is Letterbox Distribution Continues to Deliver Results. Simply, one of the most effective ways to reach your customers.


The vision for Advertising Printing Australia Ltd t/a Print4Less Advertising is to become Australia’s premiere, most transparent direct advertising one-stop-shop, offering unparalleled levels of service, return on investment to customers and company shareholders.

Core Values

Trust * Transparency * Integrity

Dear Customer,

Advertising Printing Australia designs, prints and distributes direct mail. We’re the best in the business..

My commitment to operational excellence and customer service comes from an intimate appreciation of what it means to be a business owner. I understand what you need, and take a custodial care of your promotional material like it is my own. I’ve been in this business for over ten years and have built a team and systems that are the best in the industry. That’s why I offer a $500 money back guarantee that your advertising is delivered at location, on time, every time.

I look forward to working with you to help your business grow.


Bob Bajaj


Our Team

  • Bob Bajajj
    Chair & CEO
  • Jessica Sherryj
    Client Liaison & Quality Control Manager
  • Sabera Ferdousj
    Advertising Manager
  • Jimmy Wanj
    Franchise Manager
  • Helai Knottj
    Advertising Consultant
  • Lucas Doganj
    Advertising Consultant
  • Stephen Boothj
    Advertising Consultant
  • Phillip Ciliaj
    Advertising Consultant
  • Madison Marsh j
    Mapping Officer
  • Imogen Sharpej
    Admin Officer
  • Parveen Jangj
    IT Manager
  • Deepak Mainij
    Graphic Design Manager
  • Sarbjeetj
    Field Manager
  • Asad Abdullaj
    Field Manager
  • Shahzad Virkj
    Field Manager
  • Terry Durryj
    Field Manager
  • Malikj
    Field Manager
  • Manish Nagpalj
    Field Manager
  • Jason Steadmanj
    Field Manager
  • Daniel Molnarj
    Field Manager

“Physical media–AKA direct mail–left a ‘deeper footprint’ in the brain.”
- Millward Brown – Forbes, Nov 2012

About Mailbox distribution…

Did you know?

According to a recent survey conducted by Target Marketing magazine, the channel that delivered the strongest ROI for customer acquisition for B2C marketers was direct mail. Direct mail also scored the highest among B2C marketers for customer contact and retention.

61% of consumers prefer to be contacted by letterbox drops and direct mail than all other media methods combined? (Reaching Consumers 2008, Open Mind Research)

In one Roy Morgan survey, Australian households receive on average less than two unaddressed promotional items per week. This represents an unparalleled opportunity for businesses to take advantage of an uncluttered channel to ensure their message meets their target. Of the advertising material that is received a whopping 70 percent is read, kept or passed on.

Learn how you can communicate with every household in Sydney for the lowest cost and highest impact.
Call Print4Less Advertising to register your interest today!
1300 33 00 50